Online catalog | library@petra

Simple search Advanced search Browse by themes

Showing 11 - 20 from total of 28 item(s)

Add to reading list

Analisis dampak service performance dan kepuasan sebagai moderating variable terhadap loyalitas naabah: studi pada Nasabah Tabungan Bank Mandiri Cabang Surabaya
eDIMENSI

Creator Diah Dharmayanti Contributor Unknown Publisher Universitas Kristen Petra Source Jurnal Manajemen Pemasaran, Vol. 1, No. 1, AprilL 2006: 35-43; Diah Dharmayanti (Diah Dharmayanti (03-004) Files 1 file(s) found
Add to reading list

Analisa strategi reposisi merek dalam persaingan pasar
eDIMENSI

Creator Michael Adiwijaya Contributor Unknown Publisher Universitas Kristen Petra Source Jurnal Manajemen Pemasaran, Vol. 2, No. 2, Oktober 2007: 66-72; Michael Adiwijaya (04-013) Files 1 file(s) found
Add to reading list

Analisa pengaruh self image congruity, retail service wuality, dan customer perceived service quality terhadap repurchase intention dengan customer satisfaction sebagai variabel intervening di Broadway Barbershop Surabaya
eDIMENSI

Creator Edwin Japarianto; LIVIA MARGARITA WIDJOJO Contributor Unknown Publisher Universitas Kristen Petra Source Jurnal Manajemen Pemasaran, Vol. 9, No. 1, April 2015; Livia Margarita Widjojo (NA00405062) dan Edwin Japarianto (02-051) Files 1 file(s) found
Add to reading list

Analisa website quality, trust dan loyalty pelanggan online shop
eDIMENSI

Creator Hatane Semuel; EDWIN CAHYONO Contributor Unknown Publisher Universitas Kristen Petra Source JURNAL MANAJEMEN PEMASARAN, Vol. 8, No. 2, Oktober 2014; Hatane Samuel (94-033) dan Edwin Cahyono (NA00405052) Files 1 file(s) found
Add to reading list

Analisis pengaruh inovasi, pengambilan resiko, otonomi, dan reaksi proaktif terhadap kapabilitas pemasaran UKM kuliner daerah di Jabodetabek
eDIMENSI

Creator INA HARYANI HATTA Contributor Unknown Publisher Universitas Kristen Petra Source JURNAL MANAJEMEN PEMASARAN, Vol. 8, No. 2, Oktober 2014; Ina haryani Hatta (NA00405056) Files 1 file(s) found
Add to reading list

Analysis CRM, kepuasan pelanggan dan loyalitas produk UKM berbasis bahan baku terigu di Jawa Timur
eDIMENSI

Creator Hatane Semuel; DZIKRIYATI YUNI ERSI Contributor Unknown Publisher Universitas Kristen Petra Source Jurnal Manajemen Pemasaran, Vol. 8, No. 1, April 2014; Hatane Samuel (94-023) dan Dzikriyati Yuni (NA00405043) Files 1 file(s) found
Add to reading list

Analisis tingkat brand loyalty pada produk shampo merek "Head & Shoulders"
eDIMENSI

Creator Hatane Semuel Contributor Unknown Publisher Universitas Kristen Petra Source Jurnal Manajemen Pemasaran, Vol. 2, No. 2, Oktober 2007: 90-102; Johannes Marthin (), Hatane Semuel (94-033) Files 1 file(s) found
Add to reading list

Analisa eWOM, brand image, brand trust dan minat beli produk smartphone di Surabaya
eDIMENSI

Creator Hatane Semuel; ADI SURYANATA LIANTO Contributor Unknown Publisher Universitas Kristen Petra Source JURNAL MANAJEMEN PEMASARAN, Vol. 8, No. 2, Oktober 2014; Hatane Samuel (94-033) dan Adi Suryanata Lianto (NA00405051) Files 1 file(s) found
Add to reading list

Analisa pengaruh hedonic shopping value terhadap impulse buying dengan shopping lifestyle dan positive emotion sebagai varibael intervening pada Mall Ciputra World Surabaya
eDIMENSI

Creator LIZAMARY ANGELINA DARMA ; Edwin Japarianto Contributor Unknown Publisher Universitas Kristen Petra Source JURNAL MANAJEMEN PEMASARAN, Vol. 8, No. 2, Oktober 2014; Lizamary Angelina Darma (NA00405055) dan Edwin Japarianto (02-051) Files 1 file(s) found
Add to reading list

Relationship between corporate identity and corporate reputation: a case of Malaysian Higher Education sector
eDIMENSI

Creator BAHTIAR MOHAMAD; HASSAN ABU BAKAR; NIK ADZRIEMAN ABDUL RAHMAN Contributor Unknown Publisher Universitas Kristen Petra Source Jurnal Manajemen Pemasaran, Vol. 2, No. 2, Oktober 2007: 81-89; Bahtiar Mohamad (NA00000726), Hassan Abu Bakar (NA00000727), Nik Adzrieman Abdul Rahman (NA00000728) Files 1 file(s) found