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Marketing communications: contexts, contents and strategies
Fill, Chris
Additional author
Not available
Publisher
Prentice-Hall
Year of publication
1999
Publication place
London
Language
(eng) English
ISBN
0130102296
Series
Not available
Edition
2nd ed
Subject
SALES PROMOTION
Note
Not available
Abstract
Index: p. 643-656
Number of pages
xvii, 656 p.
Dimension
25 cm.
Other description
ill.
Summary / review / table of contents
Not available
Copies
Access no.
Call number
Location
Status
28721/00
658.802 Fil M
Not available
Available
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