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Unconscious branding: how neuroscience can empower (and inspire) marketing
Van Praet, Douglas
Not available
Palgrave Macmillan
2012
New York
(eng) English
9781137278920
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Not available
MARKETING-PSYCHOLOGICAL ASPECTS
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Not available
xiv, 274 p.
25 cm.
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Not available
Access no. Call number Location Status
03038/15 658.8342 Van U Library - 7th Floor Available
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