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Consumer behavior: concepts and applications
Loudon, David L
Additional author
Bitta, Albert J. Della
Publisher
Not available
Year of publication
1993
Publication place
New York
Language
(eng) English
ISBN
0071125116
Series
McGraw-Hill series in marketing
Edition
4th ed
Subject
CONSUMER BEHAVIOR-UNITED STATES-CASE STUDIES
Note
Not available
Abstract
Bibliography: p. 733-782
Number of pages
xxiii, 788 p.
Dimension
25 cm
Other description
ill.
Summary / review / table of contents
Not available
Copies
Access no.
Call number
Location
Status
03397/93
658.8342 Lou C
Not available
Available
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