Essentials of services marketing

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Essentials of services marketing

Author Hoffman, K. Douglas Additional authorBateson, John E.G. Publisher The Dryden Press (Forth Worth, 1997) Language(eng) English ISBN0030152178 SeriesThe Dryden press series in marketing EditionUnknown SubjectSERVICE INDUSTRIES-MARKETING; NoteUnknown AbstractUnknown

Physical dimension

Number of pagesxxi, 505 p. Dimension25 cm Other descriptionill.

Summary / review / table of contents

No summary / review / table of content available

Copies

Access no.	Call number	Location	Status
Access no.06406/97	Call numberRes 338.4 Hof E	LocationLibrary - 8th Floor	Status Available
Access no.06407/97	Call number338.4 Hof E	LocationLibrary - 7th Floor	Status Available