Physical collection
Digital collection
Serial collection
Login
Physical collection
Digital collection
Serial collection
Login
Back
Add bookmark
Share
Facebook
X (Twitter)
WhatsApp
Download QR code
Scan to view on phone
Close
Strategic marketing
Cravens, David W.
Additional author
Not available
Publisher
The McGraw-Hill Companies
Year of publication
2009
Publication place
Language
(eng) English
ISBN
9780071263351
Series
Not available
Edition
9th ed.
Subject
MARKETING-MANAGEMENT-CASE STUDIES
Note
Not available
Abstract
Not available
Number of pages
xv, 874
Dimension
26 cm.
Other description
ill.
Summary / review / table of contents
Not available
Copies
Access no.
Call number
Location
Status
02466/11
658.8 Cra S
Library - 7th Floor
Available
Similar collections by subject
Management in marketing channels
Bowersox, Donald J. (et.al)
Strategic marketing problems: cases and comments
Kerin, Roger A.
Global marketing
Keegen, Warren J.
Cases in marketing management
Bernhardt, Kenneth L.
Strategic marketing
Cravens, David W.
Business marketing strategy: cases, concepts, and applications
Rangan, V. Kasturi
Cases in strategic marketing
Rosenthal, David
Strategic marketing problems: case and comments
Kerin, Roger A.
Strategic marketing management cases
Cravens, David W.
Marketing management: Knowledge and skills
Peter, J. Paul
Close
Download QR code
Your download will start shortly, or you can right click on the image and choose "Save as".