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Personality not included: why companies lose their authenticity and how great brands get it back

Bhargava, Rohit Unknown McGraw Hill (New York, 2008) (eng) English 9780071545211 Unknown Unknown AUTHENTICITY (PHILOSOPY); Unknown Unknown

Physical dimension
xiv, 300 p. 22 cm. ill.

Summary / review / table of contents

No summary / review / table of content available


Copies
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02400/08 S 658.827 Bha P Library - 5th Floor / 1smt Available