Ethnography for marketers: a guide to consumer immersion
Mariampolski, HY
Unknown
Sage Publication , Inc. (Thousand Oaks, CA, 2006)
(eng) English
0761969470
Unknown
Unknown
CONSUMERS-PREFERENCES;
Appendix: p. 211-234;
Unknown
Physical dimension
xii, 252 p.
23 cm.
Unknown
Summary / review / table of contents
No summary / review / table of content available
Copies
| Access no. |
Call number |
Location |
Status |
| 02166/08 |
658.834 Mar E |
Library - 7th Floor |
Available |