Value creation: the power of brand equity
Neal, William
Strauss, Ron
South-Western Cengage learning (Mason, Ohio, 2008)
(eng) English
1587992043
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Glossary : p. 345 - 347;
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Physical dimension
xiii, 353 p.
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24 cm.
Summary / review / table of contents
No summary / review / table of content available
Copies
| Access no. |
Call number |
Location |
Status |
| 02117/08 |
658.827 Nea V |
Library - 7th Floor |
Available |