Harindranath, RamaswamiUnknown
Sage Publications India Pvt Ltd (London, 2009) (eng) English9788132108337UnknownUnknownPOLITICAL--ASPECTS; Includes bibliographical references and index; Audience-Citizens: The Media, Public Knowledge, and Interpretive Practice explores media and democracy from the audience perspective and provides a unique conceptual framework for the analysis of audiences, consumption and citizenship. The author develops a fresh approach towards the examination of media and politics in contemporary India and in the developing world. Though several audience studies have demonstrated links between interpretive practice and audience's socio-cultural contexts, there is little available literature on how these are related. This book explores how sociological and cultural factors affect interpretations of mediated knowledge. Using concepts from contemporary hermeneutics-in particular Gadamer-it examines the notion that understanding is irretrievably linked to the interpreter's socio-cultural positioning. The book also borrows Schultz's conceptual framework to explain the influence of socio-cultural factors on the capacity for understanding. On a micro level, the author focuses on the evaluation and interpretation of non-fiction programs by different audience groups in India. He explores the links between socio-cultural positioning of audiences, inequality of access to symbolic resources and cultural capital, and interpretation of television genres,all of which are crucial for dialogue and debate in a democracy.~publisher information
Physical dimension
1 online resource (vii, 272 pages)UnknownUnknown
Summary / review / table of contents
Introduction : media audiences, public knowledge and democracy --
Audiences and socio-cultural contexts --
Understanding 'understanding' : the hermeneutics of audience reception --
Exploring 'context' --
Documentary meanings and public knowledge --
Methodological reflections on 'cross-cultural' audience research --
Non-fiction and audience evaluations --
Ethnicity, multiculturalism and interpretive practice --
Making connections : media audiences and cultural citizenship --
Concluding comments.