Marketing strategy and competitive positioning
Hooley, Graham
Saunders, John
Prentice-Hall (Harlow, 2004)
(eng) English
0273655167
Unknown
3rd ed.
TARGET MARKETING;
Unknown
Index: p. 606-622
Physical dimension
xxiv, 622 p.
24 cm.
Unknown
Summary / review / table of contents
No summary / review / table of content available
Copies
| Access no. |
Call number |
Location |
Status |
| 02150/04 |
658.802 Hoo M |
Library - 7th Floor |
Available |