Global marketing and advertising: Understanding cultural paradoxes
Mooij, Marieke de
Unknown
Unknown (Thousand Oaks, California, 1998)
(eng) English
0803959702
Unknown
Unknown
TARGET MARKETING-CROSS-CULTURAL STUDIES;
Unknown
Index: p. 303-315
Physical dimension
xx, 316 p.
23 cm.
ill.
Summary / review / table of contents
No summary / review / table of content available
Copies
| Access no. |
Call number |
Location |
Status |
| 00088/02 |
658.802 Moo G |
Library - 7th Floor |
Available |