Physical collection
Digital collection
Serial collection
Login
Physical collection
Digital collection
Serial collection
Login
Back
Add bookmark
Share
Facebook
X (Twitter)
WhatsApp
Download QR code
Scan to view on phone
Close
Marketing communications in tourism and hospitality: Concepts, strategies and cases
McCabe, Scott
Additional author
Not available
Publisher
Elsevier Butterworth-Heinemann
Year of publication
2009
Publication place
Amsterdam
Language
(eng) English
ISBN
9780750682770
Series
Not available
Edition
1st ed.
Subject
TOURISM-MARKETING
Note
Not available
Abstract
Not available
Number of pages
xx, 300 p.
Dimension
25 cm.
Other description
ill.
Summary / review / table of contents
Not available
Copies
Access no.
Call number
Location
Status
01843/09
338.47910688 McC M
Library - 7th Floor
Available
Similar collections by subject
Marketing for leisure and tourism
Morgan, Michael
Hospitality marketing in the e-commerce age
Wearne, Neil
Marketing for hospitality and tourism
Kotler, Philip
Progress in tourism marketing
Andreu, Luisa
Destination brands: managing place reputation
Pride, Roger
Marketing and managing tourism destination
Morrison, Alastair M.
Hospitality and travel marketing
Morrison, Alastair M.
Attracting tourists, traders, investors: strategi memasarkan daerah di era otonomi
Kartajaya, Hermawan
Tourism promotion
Walsh, Thomas
Pemasaran pariwisata
Utama, I Gusti Bagus Rai
Close
Download QR code
Your download will start shortly, or you can right click on the image and choose "Save as".