Services marketing: integrating customer focus across the firm
Zeithaml, Valarie A.
Bitner, Mary Jo
McGraw-Hill/Irwin (Boston, Massachusetts, 2006)
(eng) English
0072961945
Unknown
4th ed.
CUSTOMER RELATIONS;
Unknown
Unknown
Physical dimension
xxvii, 708 p.
26 cm.
ill.
Summary / review / table of contents
No summary / review / table of content available
Copies
| Access no. |
Call number |
Location |
Status |
| 03005/07 |
658.812 Zei S |
Library - 7th Floor |
Available |