Scholars and practitioners from management and design address the challenges and issues of designing business from a design perspective. Designing Business and Management combines practical models and grounded theories to improve organizations by design. For designing managers and managing designers, the book offers visual and conceptual models as well as theoretical concepts that connect the practice of designing with the activities of changing, organizing and managing. The book zooms in on designing beyond products and services. It focuses on designing businesses with a particular onus on social business and social entrepreneurship.
Designing Business and Management contributes to and enhances the discourse between leading design and management scholars; offers a first outline of issues, concepts, practices, methods and principles that currently represent the body of knowledge pertaining to designing business, with a special focus on perceiving business as a social activity; and explores the practices of designing and managing, their commonalities, distinctions and boundaries.
1 online resource (232 p.)
Not available
ill.
Front matter
An Introduction to Designing Business 1–14
1. Design Shifts
1. Design on New Ground: The turn to action, services, and management 17–26
2. Designing Business Matters Means Designing Business Models 27–36
3. Thoughts on Design as a Strategic Art 37–50
2. Organizational Developments
4. Struggle in Designing and in Managing 53–66
5. Three Thousand Years of Designing Business and Organizations 67–80
6. Redesigning Organization Design 81–92
3. Design Thinking Approaches
7. Bridging Design and Business Thinking 95–104
8. Design Thinking as an Indication of a Paradigm Shift 105–116
9. Design Thinking in Teaching Innovation 117–128
10. Emerging Production Models: A design business perspective 129–146
11. Handmade by Love: Crochet work and social business design (or: it is not easy to be good) 147–156