Pengaruh perayaan-perayaan dalam budaya etnis Tionghoa di Surabaya terhadap intensitas pembelian oleh konsumen pada pasar tradisional Pabean

Creators EDI BUDI CAHYANA; STEVE ROBINSTEIN Contributors LUKAS SUGENG MUSIANTO (Advisor 1); Drs. Sugiono Sugiharto, M.M., Ph.D. (Examination Committee 1) Publisher Universitas Kristen Petra Language Indonesian Theme Digital Theses Category Undergraduate Thesis Sub category Skripsi/Undergraduate Thesis Source Skripsi No. 01021672/MAN/2003; Edi Budi Cahyana (31499210), Steve Robinstein (31499421) Subjects CONSUMERS-RESEARCH; MARKETING RESEARCH; MARKETS-RESEARCH

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Coverpdf167 KB
Abstract TOCpdf517 KB
Chapter 1pdf132 KB
Chapter 2pdf2.2 MB
Chapter 3pdf734 KB
Chapter 4pdf3.2 MB
Conclusionpdf122 KB
Referencespdf297 KB
Appendicespdf7.4 MB