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Unconscious branding: how neuroscience can empower (and inspire) marketing

Van Praet, Douglas Unknown Palgrave Macmillan (New York, 2012) (eng) English 9781137278920 Unknown Unknown MARKETING-PSYCHOLOGICAL ASPECTS; Unknown Unknown

Physical dimension
xiv, 274 p. 25 cm. Unknown

Summary / review / table of contents

No summary / review / table of content available


Copies
Access no. Call number Location Status
03038/15 658.8342 Van U Library - 7th Floor Available