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Marketing channels: A relationship management approach
Author
Pelton, Lou E.
Additional author
Lumpkin, James R.
Publisher
Irwin McGraw-Hill (Moston, Massachusetts, 2002)
Language
(eng) English
ISBN
0071207058
Series
McGraw-Hill/Irwin Series in Marketing
Edition
2nd ed.
Subject
MARKETING CHANNELS;
Note
Unknown
Abstract
Unknown
Physical dimension
Number of pages
xxvi, 514 p.
Dimension
23 cm.
Other description
ill.
Summary / review / table of contents
No summary / review / table of content available
Copies
Access no.
Call number
Location
Status
Access no.
03695/08
Call number
658.87 Pel M
Location
Library - 7th Floor
Status
Available