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Periklanan promosi: aspek tambahan komunikasi pemasaran terpadu
Shimp, Terence A.
Additional author
Anikasari, Dyah
Publisher
Erlangga
Year of publication
2003
Publication place
Jakarta
Language
(ind) Indonesian
ISBN
9796885174
Series
Not available
Edition
Ed. 5
Subject
SALES PROMOTION
Note
Glossary: p. 589 - 597
Abstract
Not available
Number of pages
xxvi, 603 p.
Dimension
23 cm.
Other description
ill.
Summary / review / table of contents
Not available
Copies
Access no.
Call number
Location
Status
04863/08
659.1 Shi P-I
Not available
Lost
03142/07
659.1 Shi P-I
Library - 7th Floor
Available
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