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Integrated advertising, promotion, and marketing communications
Clow, Kenneth E.
Baack, Donald
Pearson Prentice-Hall
2007
Upper Saddle River, NJ.
(eng) English
0132382091
Not available
3rd ed.
PRODUCT MANAGEMENT
Not available
Not available
xxiii, 515 p.
28 cm.
ill.
Not available
Access no. Call number Location Status
03751/08 659.1 Clo I Library - 7th Floor Available
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