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The breakaway brand: how great brands stand out
Kelly, Francis J.
Additional author
Silverstein, Barry
Publisher
McGraw-Hill
Year of publication
2005
Publication place
New York
Language
(eng) English
ISBN
0072262370
Series
Not available
Edition
Not available
Subject
PRODUCT MANAGEMENT
Note
Not available
Abstract
Not available
Number of pages
xiv, 289 p.
Dimension
24 cm.
Other description
ill.
Summary / review / table of contents
Not available
Copies
Access no.
Call number
Location
Status
04987/05
658.827 Kel B
Library - 7th Floor
Available
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