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Creative strategy in advertising
Jewler, A. Jerome
Additional author
Drewniany, Bonnie L.
Publisher
Wadsworth/Thomson Learning
Year of publication
2005
Publication place
Belmont, CA
Language
(eng) English
ISBN
053462510X
Series
Wadsworh series in mass communication and journalism
Edition
8th ed.
Subject
COMMUNICATION IN MARKETING
Note
Not available
Abstract
Not available
Number of pages
xvi, 336 p.
Dimension
25 cm.
Other description
ill.
Summary / review / table of contents
Not available
Copies
Access no.
Call number
Location
Status
00150/05
659.1 Jew C
Library - 7th Floor
Available
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