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Products for conscious consumers: developing, marketing and selling ethical products
Additional author
Ogunyemi, Kemi
Publisher
Emerald Group Publishing Limited
Year of publication
2022
Publication place
Bingley, U.K
Language
(eng) English
ISBN
9781802628388
Series
Not available
Edition
Not available
Subject
CONSUMER BEHAVIOR--MORAL AND ETHICAL ASPECTS
Note
Not available
Abstract
Products for Conscious Consumers is a guide for academics, students and professionals who want to measure and influence responsible consumer behaviour and attain genuine Green Marketing.
Number of pages
1 online resource (xv, 242 p.)
Dimension
Not available
Other description
Not available
Summary / review / table of contents
Not available
Copies
Access no.
Call number
Location
Status
00966/23
174.4 Pro
Online
Available
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