Bottled driiing water is a lucrative business especially in Indonesia, a
densely populated country with lack of clean water supply. Low entry costs and
the nature of the product which is very generic lure many players to enter the
business. This leads to tight competition which leads to price war and slim
margin. Thus, it demands the players to be as efficient as possible, especially in
terms of distribution costs as the largest cost pool, in order to be not only
profitable but also sustainable in the market. This thesis will then conduct a
research on productivity factors and the effects toward distribution efficiency by
evaluating PT. XYZ, Tbk. internal distribution fleet. It will develop data set using
the internal fleet of SNT branch as the samples from 1st of March until 30th of
April 2007. It will investigate and evaluate the relationship between productivity
factors of distribution fleet and distribution efficiency, represented by daily
distribution costs multiple regression equation modeling. Next, using the
regression model, it calculates daily distribution costs of PT. XYZ, Tbk.`s internal
distribution fleet for rack and box truck at the SNT branch. Last but not least, it
investigate whether there is any significant statistical difference of efficiency
means between the rack and box truck thus be able to identify which type of
distribution vehicle is the most efficient one. Findings confirm that there is a
relationship between productivity factors and efficiency with payload as the
strongest factor and lead time and damage goods being insignificant factors
affecting efficiency. Last but not least, the fmdings also confirm that there is
significant statistical means difference of efficiency between rack and box truck
with the box truck being the most efficient distribution vehicle.
Author
• (34403040) PUTRI NURASARI
Contributor
• (98-037) Ricky
• (98-038) Filicia Chandra
Publisher
Universitas Kristen Petra
Year : 2007
Subject
1. EFFICIENCY, INDUSTRIAL
2. DISTRIBUTION (ECONOMIC THEORY)
Keyword
distribution efficiency, factors of productivity
Category
s1 - Skripsi/Undergraduate Thesis (International Business Management)
Language
English
Rights
Final Assignment Report No. 00010111/MAN/2007; Putri Nurasari (34403040)
The resource(s) is/are owned by the Creator/Contributor.Reproduction & distribution for non-commercial purposes is permitted provided that the credit for the Creator/Contributor and the source are explicitly stated,and no alteration are made
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