In this paper, the writers talk about role of distribution channel to reach
selling target of PT. Ubin Utama at Mojokerto. The writers choose this topic
because the writers find out that PT. Ubin Utama reaches its selling target with
the right distribution channel.
In this paper. The owner chooses 2 types of distribution channel which
also were used for his company in 1995 - 1997.This strategy is very useful
because the company reach selling target and the company could get profit in
1995 - 1997.
To get an information, the writers interview the owner for collecting data
to be analyzed based on some theory.
(92296061) ANGELICA MIA KANDOU
(92296002) LAURENTIUS BENYAMIN HIDAYAT
(NA00000743) MICHAEL SULIYANTO
Universitas Kristen Petra
Year : 1998
1. MARKETING CHANNELS
d2 - Final Project (Petra Bussiness English)
Final Project No. 37/PBE/1998; Laurentius Benyamin Hidayat (92296002), Angelica Mia Kandou (92296061)
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