Upaya dan manfaat pemahaman perilaku konsumen dalam rangka meningkatkan efektifitas dan efisiensi pemasaran pada era modern [permalink]

Author
• (31496225) FILIPHS JUNIANTO

Contributor
• (99-024) Peter Remy Yosy Pasla
• (85-011) Sugiono Sugiharto

Publisher
Universitas Kristen Petra

Year : 2000

Subject
1. MARKETING RESEARCH
2. CONSUMER BEHAVIOR
3. CONSUMERS-RESEARCH

Keyword
consumer behavior, marketing, eficiency

Category
s1 - Skripsi/Undergraduate Thesis (Program Studi Manajemen)

Language
Indonesian

Rights
Skripsi No. 79/EM/2000; Filiphs Junianto (31496225)
The resource(s) is/are owned by the Creator/Contributor.Reproduction & distribution for non-commercial purposes is permitted provided that the credit for the Creator/Contributor and the source are explicitly stated,and no alteration are made

FILE(s)

1. jiunkpe-ns-s1-2000-31496225-11041-era_modern-cover.pdf (0 kB) - [permalink]

2. jiunkpe-ns-s1-2000-31496225-11041-era_modern-abstract_toc.pdf (731.77 kB) - [permalink]

3. jiunkpe-ns-s1-2000-31496225-11041-era_modern-chapter1.pdf (732.9 kB) - [permalink]

4. jiunkpe-ns-s1-2000-31496225-11041-era_modern-chapter2.pdf (1.18 MB) - [permalink]

5. jiunkpe-ns-s1-2000-31496225-11041-era_modern-chapter3.pdf (675.07 kB) - [permalink]

6. jiunkpe-ns-s1-2000-31496225-11041-era_modern-appendices.pdf (8.65 MB) - [permalink]