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Showing 31 - 40 from total of 82 item(s) found

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The influence of perceived usefulness, perceived ease of use, perceived social influence, and perceived enjoyment toward brand attitude with the mediation of intention of engagement: The case of Shopee
Digital Theses

Creator(s)
WILSON PRAYOGO / 34416026

JOHN SUGIANTO / 34416033

Contributor(s)
Adelina Proboyo / 12-012 as Advisor 1

Maria Natalia Damayanti Maer, S.S., M.A., Ph.D. / 18-001 as Examination Committee 1

Tessa Vanina Soetanto / 98-058 as Examination Committee 2

Publisher Universitas Kristen Petra

Source Skripsi No. 34010434/MAN/2021; Wilson Prayogo (34416026)John Sugianto (34416033)
The effect of source credibility, source attractiveness, product match up, and meaning transfer toward purchase intention mediated by consumer attitude on fashion industry in Indonesia
Digital Theses

Creator(s)
WILSON ARIFIN / 34416044

Contributor(s)
Adelina Proboyo / 12-012 as Advisor 1

Ruth Srininta Tarigan, S.Kom., MBA. / 15-018 as Examination Committee 1

Juliana Caesaria Tandung / 11-020 as Examination Committee 2

Publisher Universitas Kristen Petra

Source Undergraduate Thesis No. 34010419/MAN/2020; Wilson Arifin (34416044)
The influence of board diversity on firm performance in infrastructure, utility, and transportation sector
Digital Theses

Creator(s)
JEMMY TRISTANO / 34416052

Contributor(s)
Tessa Vanina Soetanto / 98-058 as Advisor 1

Lianto, S.E., MFM. / 03-020 as Examination Committee 2

Adelina Proboyo / 12-012 as Examination Committee 1

Publisher Universitas Kristen Petra

Source Undergraduate Thesis No. 34010411/MAN/2020; Jemmy Tristano (34416052)
The influence of environmental concern, warm glow, utilitarian environmental benefits, self-expressive benefits, and nature experiences toward purchase intention with the mediation of brand attitude: The case of The Body Shop
Digital Theses

Creator(s)
HANS CHRISTIAN ADINATA / 34416010

Contributor(s)
Ruth Srininta Tarigan, S.Kom., MBA. / 15-018 as Advisor 1

Adelina Proboyo / 12-012 as Examination Committee 1

Juliana Caesaria Tandung / 11-020 as Examination Committee 2

Publisher Universitas Kristen Petra

Source Undergraduate Thesis No. 34010422/MAN/2020; Hans Christian Adinata (34416010)
Attracting talent: the role of social media and employer attractiveness on job pursuit intention mediated by corporate reputation in e-commerce companies of Indonesia
Digital Theses

Creator(s)
ANTHONY JULIUS TEDJOKUMOLO / 34416002

BENEDICTUS JEVON TJOANDA / 34416045

Contributor(s)
Maria Natalia Damayanti Maer, S.S., M.A., Ph.D. / 18-001 as Examination Committee 1

Adelina Proboyo / 12-012 as Examination Committee 2

Juliana Caesaria Tandung / 11-020 as Advisor 1

Publisher Universitas Kristen Petra

Source Undergraduate Thesis No. 34010412/MAN/2020; Anthony Julius Tedjokumolo (34416002)Benedictus Jevon Tjoanda (34416045)
The impact of informativeness, credibility, entertainment, and irritation on Gen Z's purchase intention mediated by advertising value: Instagram stories advertising
Digital Theses

Creator(s)
JAYA SAPUTRA / 34416007

JEOVANNI JONSON / 34416030

Contributor(s)
Adelina Proboyo / 12-012 as Advisor 1

Maria Natalia Damayanti Maer, S.S., M.A., Ph.D. / 18-001 as Examination Committee 1

Tessa Vanina Soetanto / 98-058 as Examination Committee 2

Publisher Universitas Kristen Petra

Source Undergraduate Thesis No. 34010423/MAN/2020; Jaya Saputra (34416007)Jeovanni Jonson (34416030)
The impact of brand authenticity, brand experience, and self-congruity toward brand loyalty as mediated by brand love: A case of Apple Inc.
Digital Theses

Creator(s)
VINCENZIO EVAN SIEMON / 34416038

MICHAEL GUNAWAN / 34416003

Contributor(s)
Ricky Wang / 98-037 as Advisor 1

Adelina Proboyo / 12-012 as Examination Committee 1

Lianto, S.E., MFM. / 03-020 as Examination Committee 2

Publisher Universitas Kristen Petra

Source Undergraduate Thesis No. 34010416/MAN/2020; Vincenzio Evan Siemon (34416038), Michael Gunawan (34416003)
The impact of e-service quality towards customer repurchase intention in the case of Traveloka
Digital Theses

Creator(s)
ORLANDO ALEXANDERINO YOHANES SAMUEL / 34414062

Contributor(s)
Ricky Wang / 98-037 as Advisor 1

Tessa Vanina Soetanto / 98-058 as Examination Committee 1

Adelina Proboyo / 12-012 as Examination Committee 2

Publisher Universitas Kristen Petra

Source Skripsi No. 34010410/MAN/2020; Orlando Alexanderino Yohanes Samuel (34414062)
The consumers’ perception on packaging materials, visual appeal, practical appeal, and ethics of packaging of cheetos’s packaging influence to consumer purchase decision
Digital Theses

Creator(s)
TIMOTIUS STANLEY / 34413022

Contributor(s)
Tessa Vanina Soetanto / 98-058 as Advisor 1

Adelina Proboyo / 12-012 as Examination Committee 1

Publisher Universitas Kristen Petra

Source Undergraduate Thesis No. 34010320/MAN/2017; Timotius Stanley Hariono (34413022)
The influence of e-WOM towards consumer’s intention in visiting particular restaurant: case study on consumers in greater Jabodetabek area
Digital Theses

Creator(s)
PRISCILLA CHRISTIE WIJAYA / 34412049

Contributor(s)
Adelina Proboyo / 12-012 as Advisor 1

Liem Pei Fun, S.E., M.Com., Ph.D. / 02-052 as Examination Committee 1

Publisher Universitas Kristen Petra

Source Undergraduate Thesis No. 34010249/MAN/2016; Priscilla Christie Wijaya (34412049)

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